The Key to Stronger Customer Experience: Data Modernization

For businesses to be truly customer-first, data modernization is key. Canada’s export credit agency, Export Development Canada (EDC), knew this and partnered with Informatica to help drive its data modernization initiatives.

By creating a single source of business data with Informatica Intelligent Data Management Cloud™ (IDMC), EDC was able to quickly shift its outlook on data from a technology-centric view to a focus on business and customer value.

Join data leaders from EDC as they share their data modernization success story and best practices. In this webinar, you’ll learn:

How EDC reduced duplication by 30% with rapid releases and interactive proof of value (POV) environments
How to create a 360-degree view of business data and relationships to improve customer experience (CX)
Ways to iterate fast and release quick wins across the business with advanced data management technology

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The Key to Stronger Customer Experience: Data Modernization

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